My Favourite Tools
It really is tough - deciding on your 'tech stack'. Everyone has an opinion (or five) - platforms keep giving great offers, do you go for the 'all-in-one' solution or the specialist one and then there's your budget to consider as well as your tech capability - the noise is deafening!
- Save yourself a huge amount of time trying to find out what works best - I've done all that already, so you don't have to
- Save your money - trying out lots of new tools takes time and money
- Use the time you save on your product or service or your business or your clients
- Remember that your processes (like email automations) are as important as your product or service processes - it's what your clients see BEFORE they see your product
I only recommend tools that I actually use every day.
I love processes (I know, weird right?) and can only use tools every day that make sense to me and help me achieve the end result. I have spent countless hours testing and experimenting - so save yourself a whole lot of time by considering the tools/platforms listed below!
Some of the links below are affiliate links which means I may receive payment if you purchase those products. There is no difference in cost to you - but you get the added offer of 2 hours of my time for free.
MY FAVOURITE TOOLS
To succeed online, you don't need just great tools, you need to learn how to use them. Some tools make that less easy than it should be through clunky processes or functions. Or indeed, you find that the tool doesn't do quite everything you thought it might...
The tools listed below are worth your time investment AND have the right functions for you to build a successful online business.
If you use my link to start using Kajabi or ActiveCampaign, I will give you,
FREE OF CHARGE, two hours of my time to get you setup exactly the right way for you!
EXCLUSIVE OFFER COURSE PLATFORM
Kajabi offers the widest range of powerful tools to bring your content to a world stage. In one platform you can sell, market and deliver your great offerings (and thoughts via a blog). I am massive fan of Kajabi as not only does it offer the tools that anyone might need, it does so in a way that is straightforward - once you have my course or digital content ready, I can then easily and quickly create pages and offers. In my business, I rely on Kajabi not only to host my marketing site, but also to sells and deliver my content across the world.
EXCLUSIVE OFFER EMAIL MARKETING
I ❤ ActiveCampaign! It is easily the most powerful email automation platform available today - and it's so easy to use! I use AC to integrate with Kajabi so as soon as a sale happens, the information gets sent to AC and then part of my CRM processes. The personalisation options are fantastic and the platform is totally reliable.
BEST CHOICE WEBINAR PLATFORM
There are several webinar options out there and they all have their merits and de-merits. But what clinched it for me with Demio is the ability to add a call to action at the end of the webinar - live, in realtime! Most platforms only offer that on the replay. But Demio makes your offer available to your prospects when they are still there and keen to buy more.
BEST CHOICE PROJECT MANAGEMENT
Ah, what would I do without Asana! I organise everything with Asana. Schedules, tasks, thoughts, strategy development, team and client collaboration, family stuff - literally everything!
BEST CHOICE PROCESS MAPPING
Creately is a fairly recent find that I'm so delighted with! Coming from a corporate background I always used Microsoft Visio - but this is pricey and the way Microsoft sell it means you need different Office accounts and it gets really messy. Creately is such an amazing find because it does everything I needed from Visio, without the Microsoft hassle, at a fraction of the price! Brilliant.
BEST CHOICE SCHEDULER PLATFORM
Again there are several options in the market for good scheduler platforms - but Calendly gets it for me because it so simple and easy (me and my processes again!). Also it integrates beautifully with ActiveCampaign - just sayin' ;)
BEST CHOICE DAW
Ableton Live Suite 11
Ableton Live 11 is an amazingly powerful DAW with highly creative tools, all residing in a beautiful interface. Comping is now a thing in 11! Plays beautifully with Roland hardware and Roland Cloud apps like Zenology.
BEST CHOICE SYNTHESIZERS
I have been a long time user of Roland keyboards and now use Roland exclusively. Reliable and robust hardware, combined with ZEN-Core technology and legacy synth modelling, means best sounds ever. And a joy to play too! Proud to own and use a Roland Fantom and to be a Roland collaborator.